The Story of KeyeNeL
I didn’t just create a brand. I created a voice. My own.
My name is Luana, and if you’re reading these words, it means that—one way or another—you’ve felt the energy behind KeyeNeL.
An energy made of dreams, effort, and courage.
And of a vision: turning art into style, and style into freedom.
Who I Really Am
I’m a mother, an artist, a gentle rebel.
For too long, I lived putting my own desires aside.
But inside me, there was always a light, a fire, a voice that refused to fade away.
Today, that fire has become a brand.
That voice has a name: KeyeNeL.
How It All Began
KeyeNeL was born from the names of my sons, Kevin and Nathan—my strength and my inspiration.
It all started with a paintbrush, a white t-shirt, and the desire to tell a story that went beyond fashion.
Hand-drawn designs, vibrant colors, real stories.
Then came the first prints, the first collections.
And with them… the first hearts that started beating in sync with mine.
What It Represents Today
KeyeNeL isn’t just a clothing brand.
It’s a message you wear.
It’s for those who have something to say.
For those who won’t settle for the ordinary.
For those who believe dressing is a creative act—not a social obligation.
Every piece is designed to highlight the identity of the one who wears it.
We don’t follow trends here. We create them.
And This Is Just the Beginning
My dream doesn’t end here. KeyeNeL will grow.
I want to create unique pieces, entirely handmade—painted and stitched with care—each one different from the next.
Runway-ready collections. Fabrics created from scratch.
A creative wave that starts with me… and reaches everyone who dares to wear their truth.
If You Feel Like This Is Your Moment…
Then you’re in the right place.
Wear KeyeNeL. Wear it proudly.
"I’ve turned wounds into art. Dreams into fabric.
And now, my path continues.
Those who choose KeyeNeL choose to shine without asking for permission."